Discover the Hidden World of Pixels, Tags, and Cookies:

 Safeguard Your Customer Data

Unlock The Pixels, Privacy & Precautions Whitepaper below!


Pixels, Privacy and Precautions Whitepaper


The Australian Privacy Commissioner, Carly Kind, has expressed concerns about the widespread use of "pixel" technology on websites. 


This scrutiny is part of broader efforts to assess compliance with privacy laws and includes reviewing similar regulatory actions in the U.S. Currently, an evaluation of how Australian laws apply to pixels is underway. Kind also mentioned efforts to strengthen enforcement under the current Privacy Act, focusing on high-risk and systemic privacy issues, while awaiting legislative reforms.


Regardless of reform, in today's digital landscape, understanding how these pixels, tags, and cookies (PCTs) impact your customer's privacy and your organisation's compliance is more critical than ever. Our comprehensive white paper, "Pixels, Privacy, and Precautions," offers a deep dive into the complex world of digital tracking and its implications for Australian businesses.



What You Will Learn:


  • The intricate ecosystem of pixels, cookies, and tags and how they collect and share customer data
  • Potential compliance gaps with Australian Privacy Principles (APPs) and Notifiable Data Breaches (NDB) scheme
  • Real-world scenarios that highlight the importance of informed consent and robust data security
  • The role of Customer Experience Layer (CXL) in shaping online interactions and data collection
  • Key differences between various consent management tools and their effectiveness


Who Should Download?


  • Privacy and legal professionals looking to understand the technical aspects of digital tracking
  • Marketing and IT teams navigating the changing landscape of AdTech and MarTech
  • Business leaders committed to responsible data practices and maintaining customer trust.


Why download now?


  • Gain actionable insights from Civic Data, trusted Australian technical experts in privacy and MarTech
  • Stay ahead of evolving privacy regulations and mitigate risks to your organisation
  • Discover how comprehensive PCT audits can streamline your operations and improve data quality
  • Learn strategies to align your marketing efforts with privacy best practices and build customer trust
  • Don't let hidden tracking jeopardise your customer relationships and regulatory compliance. Download "Pixels, Privacy, and Precautions" today and take the first step towards responsible data stewardship.




Pixels, Privacy and Precautions Whitepaper

About Civic Data:


Civic Data is an independent Australian technical consulting firm dedicated to helping brands navigate the complex world of privacy and marketing technology. Our deep expertise ensures organisations can engage with these technologies ethically and compliantly.

Share by: